Retargeting
Social Media Marketing
Boosting Engagement for UniteAR
At Orange Gorilla Digital Marketing Agency, we designed a comprehensive cross-platform retargeting social media marketing strategy for UniteAR, an augmented reality solutions provider.
Our objective was to increase engagement and conversions by targeting users across multiple social media platforms.
Our Approach
Audience Segmentation
Identified and segmented the audience based on their interactions with UniteAR’s content across different social media platforms.
Content Personalization
Developed personalized ad content tailored to each audience segment to increase relevance and engagement.
Platform Integration
Utilized multiple platforms including Facebook, Instagram, LinkedIn, and Pinterest to reach a broader audience.
Ad Optimization
Continuously optimized ads based on performance data to ensure maximum effectiveness.
Analytics and Reporting
Regularly analyzed campaign performance and provided detailed reports to refine strategies and achieve better results.
Best Practices
Consistent Messaging
Maintained consistent messaging across all platforms to reinforce brand identity.
Dynamic Ads
Used dynamic ads that automatically adjusted content based on user behavior and preferences.
A/B Testing
Conducted A/B testing to determine the most effective ad creatives and strategies.
Engagement Tracking
Monitored user engagement to identify trends and adjust campaigns accordingly.
Success Stories
UniteAR
Through our retargeting strategy, UniteAR saw a 55% increase in user engagement across all social media platforms.
Conversion Rate
Achieved a 45% improvement in conversion rates, turning more interactions into leads and sales.
Brand Recall
Enhanced brand recall by 60%, with users more likely to recognize and engage with UniteAR’s content.
Numeric Results
User Engagement Increase
A 55% increase in user engagement across Facebook, Instagram, LinkedIn, and Pinterest.
Conversion Rate Improvement
A 45% improvement in conversion rates, leading to more leads and sales.
Brand Recall Enhancement
A 60% boost in brand recall, making users more likely to recognize and engage with UniteAR’s content.
- All
- Additional Content
- Corporate Websites
- CRM
- Design
- Email Campaign Analytics
- Event Registration Pages
- Event Websites
- Google Ads
- Infographics
- Innovative Solutions
- Keyword Optimization
- Landing Pages
- Lead Capture Landing Pages
- Pay-Per-Click (PPC)
- Performance Reports
- Presentations
- Printed Catalogs
- Product Launch Landing Pages
- Promotional Campaign Landing Pages
- Retargeting Campaigns
- Sales Funnel
- SMM
- Socila Media Pay-Per-Click Ads
- Subscription Landing Pages
- TikTok
- Websites
- WordPress Websites
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- December 1, 2016
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